emma annual conference

Conference Archives

emma conference 2018

University of Warsaw, Poland

Department of Media Systems
Faculty of Journalism, Information and Book Studies
University of Warsaw
ul. Bednarska 2/4

Warsaw, PL

June 14, 2018 – June 15, 2018


The emma 2018 conference “Media Management in the Age of Big Data and High-tech” will take place in Warsaw, Poland, June 14–15. It will be preceded by an unconference “Creative Cultures for Media Progression” (June 13, 2018) exploring innovative cultures, values and practices of progressive media firms. The conference is hosted by the Faculty of Journalism, Information and Book Studies, University of Warsaw. It is organised by local team led by Dr. Michał Głowacki (University of Warsaw) in collaboration with Professor Lizzie Jackson (London South Bank University).

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emma conference 2017

Ghent, Belgium

May 11, 2017 – May 12, 2017

Value Creation in Media Markets: Business Models, Clusters and Ecosystems

The 2017 emma annual conference focuses on the development of business models and modes of cooperation in media clusters and ecosystems. As contemporary media markets are marked by high velocity, disruptive innovation and tilting power structures, media businesses are pressured to abandon the dominant logic and transform the dynamics of value creation and capture that underlie their business models.

Media organisations need to develop capabilities in order to respond to changing audience behaviour and experiment with new business opportunities. This demands a different mind-set for most of today’s media businesses. Value is no longer created in isolation, but increasingly co-created by a series of partnerships in media clusters or business ecosystems, in which multiple parties join forces, innovate and co-produce value.

The conference is organised in partnership by Ghent University and Vrije Universiteit Brussels, and is supported by imec, FWO and NeFCA.

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emma conference 2016

University of Porto in Portugal

Porto, PT

June 2, 2016 – June 5, 2016

The 2016 emma conference will focus on developmental dynamics and the complexity of interactions that characterise coopetitive relationships between media industries, firms, makers, managers, consumers and contexts (local, regional, national, international) in media systems in transition to a still uncertain but significant future ecology. Such relationships are in some ways and under certain conditions co-operative, and at other times in other ways competitive. This creates a vibrant context where entrepreneurial activity is high and yesteryear’s comparatively simple business models are no longer as profitable for many firms as competition is increasingly complex, complicated, intense and evolving. Please plan to  join our community of researchers, scholars and practitioners as we discuss, debate and develop ideas about the shape of things to come.

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emma conference 2015

The Business School of the University of Hamburg

Hamburg, DE

May 28, 2015 – May 29, 2015

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emma conference 2014


Narva Rd. 27
10120 Tallinn


Tallinn, EE

June 12, 2014 – June 13, 2014

Media enterprises are operating in times of on-going digital convergence of media platforms and the blurring of market and industry boundaries. More and more media enterprises are responding to changing market conditions by moving from single-platform activities to multi-platform activities in which they supply content across different distribution outlets.


While multi-platform activities are becoming a widespread practice among media enterprises, the demands and levels of sophistication and issues that come with this, including organisational adjustment, content innovation and adaptation, and co-operation activities across formerly separated media-sectors, vary widely across enterprises and industry sectors.


The 2014 EMMA conference will highlight relevant current and future issues, and facets of market and industry changes and practices, regarding multi-platform strategies, concepts, tactics, operations and practices.

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